For investors

Puma Investments

Exited

Ostmodern

London

LOCATION

Software

SECTOR

December 2020

INITIAL DEAL

Overview

In 2021, Puma Private Equity deployed £2 million of equity into the product design and technology business, Ostmodern. This investment allows Ostmodern to accelerate the growth of its Skylark Platform, build out the team through new hires and introduce exciting new product features.

About Ostmodern

Ostmodern is a digital product specialist and creative technology company. The team collaborate with businesses to develop unique digital products and services. It has produced bespoke rich media and video on demand (VOD) for many high-profile clients across the world, including Formula 1, Sky NZ and Rakuten.

Building on the management’s expertise in the VOD sector, Ostmodern has developed a content management system (CMS) for rich media, Skylark, to enable content owners to better manage and commercialise their video content.

Exit

Puma Growth Partners exited Ostmodern in May 2025.

The company’s view

Puma Private Equity’s funding and strategic support enables us to put in place appropriate plans for growth, and over the coming months, set up our reseller channel and referral partner network. We are excited about the future


Tom Williams, CEO, Ostmodern

Our view

We are delighted to be supporting Ostmodern’s strong management team, as it draws on its long-standing experience in the industry to capitalise on the considerable growth of video on demand that we are seeing worldwide. With customer and end-user experience becoming increasingly important in our new digital landscape, we look forward to seeing the team lead the way in the rich media market.


Kelvin Reader, Investment Director, Puma Private Equity